Do It Yourself and Give It Away

On my birthday, back on June 18th, I got the idea in my head that NOW would be a good time to look into making a CD out of my latest group of sound collages and call it Grand Deception Star.

Now it is the end of July, a day before Tania’s birthday, and I’ve just about completed 7 CD’s of sound collages from UFOverdriver. The artwork is finished and I’m just waiting on 3 test pressings, which are on their way to me, and once those are approved, we have a complete set!

The UFOverdriver CD Collection – 2010 through 2012 (shown above from bottom to top)

My Brilliant Marketing Strategy

If I was doing this to make money, I have the worst marketing strategy in the world – I’ve encouraged people to download all my work for free (which many people have done), even on the same pages where I offer people an opportunity to buy the CD, usually for the outrageous price of $7.99 plus $3.00 – as close to giving it away as I can.

Guess how many CD orders I’ve had since I released the first 4 CD’s on July 25th…

Of course, I said if I was doing this to make money – which I’m not… I’m practicing my favorite form of living – D.I.Y. and G.I.A.

Do It Yourself and Give It Away.

A Few Reasons, But Just A Small Part Of The Bigger Thing…

Even if I wanted to be a good capitalist, I’m just not wired that way – I’d rather give stuff away than have to think about money.

I mean, sure I’d like to have some extra money to buy stuff I need for my art plans, get a little something special for Tania, or have some kind of cushion in our financial budgeting situation, but hey, maybe someday in the future.

One of the reason I love making buttons is they are so easy to give away. I could work out some money-making scheme to try and get people to buy my stuff, but that would just take time away from doing what I really enjoy – making art-objects.

Multiples and the Uniqueness Of Paintings

Selling paintings is something I’ve come to terms with. Each one is such a unique creation you have to put a price on it so it ends up going to the right home.

Above: We Sit At These Tables – a painting that got added to a very good collection this week…

Paintings have a lifetime of their own and good collectors respect that paintings must be hung in a good place, viewed over long periods of time and allowed to live with you as a part of your life.

But some art-objects are multiples – unnumbered series of art-objects, reproduced in limited number or mass-produced – and they are so much easier to give-away.

This is not to say they have no value – value is a whole different subject. Money, giving stuff away – these things have nothing to do with the value of the art-object.

These buttons I make and give away are multiples…

The sound collages, in both their digital form and in their new CD form are also multiples.

Due to the cost of making CD’s, I can’t give them away – but I can just make them as inexpensive as possible.

Sure, I can afford people downloading for free until the end of time, but CD’s – unfortunately those cost money to make.

A CD As An Art-Object

For over twenty years I’ve been thinking about what makes an art-object. Here are two categories I (sometimes) break my work into:

1. External Work – Painting, Large Sculpture, Framed Art, Videos – This is work you stand back from and observe or experience, like a painting on a wall or a sculpture on a pedestal.

2. Internal Work – Handmade Books, Sound Collages, Videos, CD’s – This is work that is experienced as a hands-on experience – like listening to a sound collage or looking through a handmade book.

Video can fall into either category.

These are rather imperfect category names – but that’s how I define them for myself.

The Art-Object As Revolution Against The Monetary System…

To me, an “art-object” is a created, non-commercial object, which can be either given away, or sold in a commercial transaction.

Sure, I could be like everyone else and go for the money, but I hate the current monetary system, so giving stuff away subverts and by-passes the whole commercial system.

Even if I sell my work, I can under-cut the monetary system by pricing “below value” and inducing a state of monetary-dissonance – when “value” and “price” don’t match.

My marketing system will not help you pay your rent – you’ll probably use your rent money to create art-objects any ways – and could be referred to as a “get-poor-quick” scheme. I don’t recommend my methods to anyone.

As for me, I’m just built this way – I’m going to take those ideas that flow through my head and make stuff, then I’ll probably give it away… D.I.Y. and G.I.A.

About The Process

Since I started UFOverdriver I’ve had it in my mind to eventually put my sound collages on CD’s, but until now I hadn’t found a way to do it that made me happy…

Two years ago I tried to do a handmade set of CD’s, but the project – with all it’s various pieces and elements – quickly got out of hand and then abandoned.

On my birthday I gave it another go, and I was very happy to discover a CD fulfillment company in Minnesota called TrepStar that produces CD’s on demand and sends them out to your fans – just what I needed.

I’ve been working with TrepStar (via emails) for a month and a half and they have been very good at helping me get through this process.

The CD setups aren’t elaborate – Standard Jewel Case with Insert Card – but they are perfect for this project at this moment.

Above: TrepStar project preview page…

So – if you’re an artist or band looking to get some CD’s self-produced here in the good ol’ USA, I’m recommending TrepStar to all my friends…

CD Fulfillment: TrepStar in Minnesota

To Sum This All Up…

That all being said – I’ve created seven art-objects over the last month and a half – 4 are available now and 3 more will be available very soon.

This is for those who what to collect the “art-object”, in physical form, of they favorite sound collages.

I like having CD’s. Once I converted my whole CD collection to digital and sold the CD’s I realized how much I like the physical CD, so I’m slowing building a new CD collection.

Now my CD collection has 7 more CD’s in it.

Until later, best of health.

PRE-ORDER

The UFOverdriver Collection – 2010 to 2012

A 7 CD Set + Special UFOverdriver Buttons!

Release Date
Mid-August 2012Number of Tracks: 68

Length
Over 370 minutes or 6.1730 hours of sound collage goodness

7 CD’s only $50
shipping and handling included

 

Pre-Order the complete UFOverdriver CD set and save yourself over $20.00

This set will be available after mid-August, but everyone who pre-orders the 7 CD set will get special UFOverdriver buttons sent to them – how sweet is that!

Collection Includes

This collection will be shipping around mid-August – Pre-Order now and save over $20!

 

LINKS

UFOverdriver website: http://ufoverdriver.onehumanbeing.com/

UFOverdriver on Bandcamp (FREE Downloads): http://ufoverdriver.bandcamp.com/

Buy First Four UFOverdriver CD’s: http://ufoverdriver.onehumanbeing.com/2012/07/25/ufoverdriver-cds-now-available/

How do I get some free buttons? Contact me and I just might send you some

PS. The complete set of all 7 UFOverdriver CD’s, along with some UFOverdriver buttons will be available very soon – pre-order now for just $50! (plus shipping and handling)

Grand Deception Star Promo #1

“Why do you try and put out a CD during a Mercury Retrograde?” I ask myself… not just one CD, but four of them*.

Since June 27th (when I “officially” released this collection of sound collages through my UFOverdriver bandcamp site) I’ve been working on getting this CD release ready – and it’s been one glitch after another… I’m currently awaiting the latest test-pressings to arrive in the mail and hoping – just hoping – it’s all ready to go this time.

But it’s process – all process.

So while we’re waiting for the test-pressings to arrive, I’m moving on to the next step – Promo Videos and then Merchandise.

Yes UFOverdriver fans, coffee mugs, stickers, buttons, t-shirts and other UFOverdriver merch are headed your way, but first – promo videos!

Here’s promo video #1

That’s all for now – until later, best of health.

* The four UFOverdriver CDs I’ve been working on…

  • Grand Deception Star
  • Calling Down The UFOverdriver
  • The Brothership Has Landed
  • A New American Prayer